always use butter was founded in 2018 to help busy home cooks cook delicious food, every day. Our goal is to provide you with quick, easy, and well-tested recipes that you can make perfectly the first time.
always use butter Editorial Policy
This editorial policy was created to promote and uphold high standards of journalism and professionalism.
Mission Statement
Our goal is to help home cooks cook delicious food, every single day. To achieve this we share quick, easy, approachable recipes you can succeed with the very first time you make it. Our recipes are aimed at home cooks at all stages of cooking proficiency - from beginners to more experienced home cooks.
Recipe Testing
All our recipes are thoroughly tested before they are published. If it's not really, really good - we don't publish!
The recipes are always tested multiple times by the recipe creator, and then by founder and professional recipe creator Emmeline Kemperyd when she is not the initial creator.
Most recipes are also tested further by other home cooks with different levels of cooking experience.
Accuracy and Credibility
- To ensure accuracy in all our content, we fact-check and verify information from reliable sources. When needed, our content is reviewed by outside experts.
- We value balance and fairness and present multiple perspectives when applicable.
- We distinguish between reporting of facts and opinions.
Editorial Independence
Our content is not influenced by advertisers, stakeholders, or external parties.
If an article has been created or sponsored by a third party, we provide a clear disclosure saying so. Even so, we never endorse products we don't like ourselves.
Originality and Plagiarism
- We respect intellectual property rights and observe copyright laws.
- Plagiarism is strictly prohibited, and we check regularly to ensure the originality of our content.
Ethics and Privacy
- Our articles and opinion pieces do not violate individuals’ privacy, promote hate speech, or engage in discrimination of any type.
Use of AI
We are committed to authenticity and the human touch in our storytelling and believe great recipes are not created by robots. Authors are accountable for accuracy, fairness, originality, and quality in their writing. This is a policy for how writers, editors, and other employees use AI in relation to working with our website.
The main points are:
- Authors are accountable for accuracy, fairness, originality, and quality in their writing, and we use tools to ensure this is followed.
- AI outputs are always reviewed by humans for accuracy.
- We believe in transparency in the ways we use AI.
- We use AI as an assistant without using it to supplant human insight or creativity.
We May Use AI For:
- Inspiring content ideas, brainstorming topics
- Suggesting headlines and meta descriptions
- Help with grammar, spelling and rephrasing (for example, Grammarly)
- Help creating outlines and structuring posts
- First drafts of social posts and newsletters
- Summarizing information
- Sparking ideas for interview questions
We Do Not Use AI For:
- Research. We may use AI to assist with summarizing research but not as a source of research itself. Any fact proposed by AI is always fact checked by a human.
- Fully writing articles. AI is used as an assistant, not as an author.
- To create photos or videos. We use licensed and fully credited images along with original images and videos.
Transparency
Our ownership, affiliations, and any potential conflicts of interest are public record. We always clearly disclose if we are in any way paid for content or link placements.
We acknowledge and correct inaccuracies and/or errors in our content as quickly as possible.
Corrections and Reader Engagement
We value feedback from our community and encourage you to reach out if you find a recipe or article lacking in any way, or if you find different ways to make a recipe that you would like to share.
Please let us know by leaving a comment on the specific post or by sending an e-mail to emmeline@alwaysusebutter.com.